Sharper image revel

Sharper Image Revel is a sub-brand of the Sharper Image beauty line. The task was to create a style guide with a luxury spa feeling, while still maintaining the original Sharper Image style guide.

A beauty regimen usually implies a routine with a sequence of steps. The beauty tools featured in this product line-up are something extra to add to the routine. The question now is how to brand these items as not extra but essential to the routine.

Ritual is a ceremony with intention. Using Sharper Image Revel beauty tools should feel like a moment for yourself. A self-care moment. A moment to revel in.

The product on the front panel of the packaging was placed on a pedestal with an arc light, giving it a “Holy Grail” ideation. The organic wave features on the side panel are inspired by a topographic map of the face and a fingerprint. The colors are inspired by marble textures and by skin tones.

Art Director: Andy Nunez, Maggie Gutierrez
Photography: David Roth
Graphic Designer: Maggie Gutierrez

Client
Merchsource

A design with the phrase 'Beauty with Intention' and 'Moments We Reveal In' on a beige background with white contour lines.

A woman with red hair touches her cheek with her hand on the left side of the image. On the right side, there is a light-colored stone surface with the text "SHARPER IMAGE" and "REVEL IN RITUAL," suggesting a promotional or magazine layout.

Display of skincare and light therapy products, including a light therapy neck mask, facial cleanser, a light therapy visor, and related accessories on beige pedestals.

A graphic design featuring layered text and color swatches. The word "revel" appears multiple times in different shades of beige and brown, with Pantone color codes 4685 C, 4685 C with 40% opacity, and 729 C. The right side has a beige background with faint white contour lines, indicating topography.

Display of Revel skincare and beauty devices on beige pedestals with informational packaging behind each item.

Text on a brown background that reads "Intentional, Repeated Actions & Ceremony"

A split image showing a close-up of a marble or stone surface on the left with the text 'ROUTINE DEVOTION' and a person with dark skin resting their face and hand on a surface on the right with the text 'REVEL IN RITUAL'.

Series of boxed skincare devices labeled Revel, in neutral tones with product descriptions and images of the devices on the packaging.

Close-up of a beauty device with a handle and a rollerhead, featuring text about relaxing vibration and modes, with a sandy block and a white bottle in the background.

Boxes of skincare or beauty products, including masks and a facial cleanser, arranged in a row against a neutral background.

Part of a skincare product package with benefits listed, including reducing fine lines and wrinkles, and boosting collagen production. A box with a circular window showing a woman's face and neck in a skincare routine context, with a background featuring rocks and a box with the word 'revive' and related product details.