F.A.O. SCHWARZ Sparklers

F.A.O. Schwarz Sparklers Wear and Share toy plush are a series of stuffed plushies designed with removable accessories meant to be shared with their companion. The “Sparklers” name referred to either the accessory or the plush being sparkly. Each hangtag has a small child wearing the accessory meant to be shared, along with its own color scheme.

Art Director: Amber Hungridge
Graphic Designer: Maggie Gutierrez

Client
F.A.O. Schwarz
Target